Reality TV show on Agriculture to air in Nigeria
Some entertainers in Nigeria’s
Nollywood and the music industries were on Friday excited about the
soon-to-be-aired Agriculture Reality TV Show by the International Institute of
Research (IITA) and Corporate Farmers International (CFIL).
Some of the actors, who spoke
with the News Agency of Nigeria (NAN) in Lagos, said the show would be a
combination of entertainment, education and information.
According to Rykardo Agbo, a
popular actor in the movie “Strong Men at Work’’ fame, the show would be best
known as “infojutainment’’ because there will be something exciting about
agriculture to captivate the youth.
Mr. Agbo told NAN that with the
synergy between the entertainers and the organisers of the programme, youths
would see beyond agriculture as an act but understand the enormous benefits
therein.
He said: “For people to learn, we
must have some kind of incentives, something to excite them about what we are
here for.
“As entertainers, through our
little craft, we are trying to entertain, educate and inform youths that is
what we call ‘infojutainment’.
“That will really help to inform
people about who produce what and where what is produced.
“So, as a farmer, what you need
to do, where to access funds, what and how to preserve produce will be laid
bare.
“For us entertainers, we have to
bring some kind of excitement into it because that is the only way you can
attract the youth,’’ he said.
The actor also said that youths
needed to see beyond agriculture as an act but also understand the monetary
benefits embedded while having fun, which would reduce youth restiveness and
unemployment.
Uche Obodo, another actress, told
NAN that agriculture was the base for any country because without agriculture
there would be no nation.
Ms. Obodo said that youths had
hitherto, rejected the vocation because there was a negative light shad on it,
hence the importance of a reality show such as this.
(NAN)
This is a welcome initiative and one of the best reality tv show to come out of Nigeria. IT WILL GO ALONG WAY TO HELT THE AGRICULTURE SECTOR IN THE COUNTRY.
ReplyDeleteI agree with you completely
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